Winner 2024 / Fashion Sneakers / SNEAKERS

SOREL TRAIL

 

 

  • Lead Designer
    Tobin Spann
  • Design Team
    (development) Greg Yu, (product Manager) Lauren Jones, (color & Material) Jess Klebba
  • Prize
    Winner in SNEAKERS
  • Expertise
    Independent

"INTO THE WILD" was the creative direction for this season’s Kinetic Breakthru, re-imagining Sorel's iconic sneaker as an avant-garde lifestyle sneaker. The goal was to blend Sorel’s outdoor heritage with city-focused design. I integrated Sorel's signature "scalloped traction" for functionality, pair with a chunkier midsole inspired by vintage Sorel boots. The upper features nylon webbings for lightweight lockdown, with a wild card movement pattern for a unique aesthetic. The design modernizes outdoor elements, offering a softer, more comfortable, and flexible sneaker ideal for urban consumers