Nous Sneakers by Daniel Essa

Photo Credit: Edwin Cano

• Company
  Daniel Essa Sarl
• Lead Designer
  Daniel Essa
• Design Team
  Daniel Essa
• Client
  Printemps Lille, Level Shoes Dubai,
• Expertise
  Brand

“Nous” is the world’s first customizable luxury sneaker concept. “Nous”, meaning “we” in French, reflects our vision of inclusivity and unity.

The slip on sneaker features an innovative timeless design that is minimal, comfortable and light. It also features 8 premium leather straps that can be customized with additional colored strap packs available for purchase in a variety of colors.

This sneaker is trend-proof, making it a safe ticket for every season, year on year for both retailers and customers. In addition, the collection promotes slow fashion and sustainability.

Bio
Daniel Essa is a Syrian fashion designer based in France. He is the Creative Director and lead designer for his namesake fashion label, which he launched in early 2017.

Inspired by the rich culture of his homeland, Syria. Daniel found his voice in the world of fashion, building an international brand despite all the challenges he faced as a war refugee.

Bringing his expertise as a patron maker, Daniel is challenging traditional shoemaking craftsmanship and redefining the future of the luxury footwear industry with his innovation in creating timeless pieces.

Other prizes
- "Footwear designer of the Year" Shortlist by Drapers Footwear Awards 2021 - The brand was awarded the Grand Prize for “Most Promising Brand of the Year” in 2019 and “Avant-Garde Brand” in 2020 by Maison de Mode. - Awarded the "Golden Needle" by ESMOD DAMAS upon his graduation with honours.